Why The Mission List

Did you know the average woman makes over 20 charitable donations a year? Women give to charity twice as often as men, and women in the U.S. give an average of 3.5% of their wealth to charity, while men give an average of 1.8%.

Women want to make a difference, but we want to succeed. We need to succeed: more than two-thirds of us are equal breadwinners at home. We want to succeed on our own terms, and we know the Internet can be a key part in achieving that.

A strong personal brand is the key to success in the digital age, and social media is the way to make it happen. Blogging, Twitter, Facebook, Pinterest and being linked to by influencers online: that’s how we cultivate our power in a networked world.

With The Mission List, I believe we provide a way for you to increase your social media influence and make the world a better place.

Whether you blog, tweet, pin, tumble, or talk with friends on Facebook, you can use your influence online to spread the word about issues that are important to you– and get compensated for using that influence you’ve worked hard to build. You don’t have to be a celebrity blogger or have a million followers on Twitter. We know influence is not about numbers, but about passion.

Speaking of compensation, here’s the question you’re probably mulling over: Why are you compensating me to do something good for the world?

It’s about accountability. Stewardship. Fairness. I’m a long time non-profit and political consultant, and often my company Women Online gets paid by clients. I believe that our work offers excellent value for the money, and represents good stewardship of donor dollars. In the same way, I could not ask you to use your precious time and personal network to promote a cause– even if it’s one you care about– without compensating you for your time and talent. Women Online and The Mission List is a social enterprise and we work on a sliding scale, depending on an organization’s ability to pay.

We hope The Mission List will be an exciting way for you to engage with the issues you care about most and the social networks you love. Sign up, and we’ll be in contact when we have new campaigns for you to engage with. We’ll let you know about the issue area, what leading non-profit, NGO, or brand The Mission List is working with, what simple and effective actions you can take, and how much you’ll be compensated.

Thank you for joining us in the journey! You can email me any questions at morra[at]wearewomenonline.com.