Giving back with #GivingTuesday

Last year we helped launch the very first #GivingTuesday -- a new date on the national calendar that aims to rally people around giving as we kick off the holiday season. After the riotous consumption of Black Friday and Cyber Monday, #GivingTuesday gives us a day to do good for others in our communities big and small. This year, #GivingTuesday falls on December 3rd. And if you're so inclined, you can help promote #GivingTuesday by becoming a social media ambassador! Each week, we will email you themes and ideas for engaging your online and offline friends and family for you to pick and choose what works for you. Last year 1,000 digital influencers helped share the message. Join the #GivingTuesday social media corps to get the word out and involve your online communities in #GivingTuesday. Sign up here if you’d like to become an ambassador and check out these toolkits that will help you spread the word.

If you're involved with helping to plan a #GivingTuesday event or action for your organization, we have a fabulous resource to help your organization achieve its #GivingTuesday goals. We've helped create #GivingTuesday University, a hub for resources, tools, and best practices that organizations can use to hone in on the best strategies for social media, web, fundraising, and branding. Follow #GTU on Facebook and check out all of our posts on the #GivingTuesday community site.